Male UGC creator for your brand
I'm Pol Morera, a male UGC creator in Spain. I was one of the first UGC creators in the country and the first male one. I film videos where I talk about your product the way a customer would, for your ads, your social media and your website. I write the script, I film, and my team edits it.
When does a male UGC creator make sense?
- When most of your customers are men, or your product is mainly used by men.
- When you want the ad to sound like a recommendation from someone like your customer: "I use it and it works for me".
- When you want to test a version with a male voice against one with a female voice in your ads, to see which one sells more.
- Sectors I've worked in:
- finance: Revolut, Qonto, Scalable Capital and Bitnovo;
- mobility: Kymco;
- home: Daikin;
- personal care: Gillette;
- food delivery: Just Eat.
You choose who's on camera
Usually it's me. If your campaign needs another man of a different age, or a woman, I work with my network of actors and actresses of different ages and profiles. We decide together based on the tone of the campaign and who you're selling to.
Examples
How I work
- DAY 101Call
- DAY 202Script
- DAYS 3–503Production
- DAYS 5–704Delivery
Related case
Frequently asked questions
What is a male UGC creator?
It's a content creator who films UGC videos (a real person talking about a product the way a customer would) and who is a man. In Spanish it's called "creador UGC hombre". It's what I do.
Do you film all over Spain?
Yes. I work from Barcelona for the whole of Spain. If you have premises, a shop or an office, I come and film there, and travel is included in the quote. If you sell a product, you send it to me and I film it.
Can I ask for a different profile, another age or a woman?
Yes. I work with a network of actors and actresses of different ages and profiles. We define it based on the tone of the campaign and who you're selling to.
How much does it cost?
It depends on how many videos you need and whether I film at your business or with your product. I work from a single video and send you a fixed quote within 24 h, with no obligation. If you're not sure where to start, get your free proposal: I'll tell you which 3 videos your business needs.